Market Force use Stream Connect

  • Date Completed: April 2012

“This was very much a one off event that required a unique and bespoke experience that users would always remember. It’s success came from the innovative functionality and freedom in interacting, designed and built by StreamUK .”

- Market Force.

Overview

Marketforce is a leading B2B PR Consultancy, specialising in exchange ideas, knowledge and experience through conferences and B2B communications. Since May 2011, StreamUK has been their dedicated webcasting provider across a range of events and challenges. Some require invite-only secure access for braodcast direct from London Stock Echange, whilst others have required the rapid creation of up to 30 branded and slide synched presentations – all delivered in bespoke branded microsites with variable functionality.

The StreamUK services that Marketforce require range from studio provision, HD production, workflow and onsite encoding, slide synchronisation and interactivity, showreels and vox pops to the build of a full microsite and players to on-going support and technical consultancy.

Filmed at the London Stock Exchange Studios, StreamUK captured from multi camera shoots for single webinars, with live slide synchronisation and interactive features.

 

Technical Challenges

 

HD Delivery

All of the live content was streamed in HD quality, giving viewers excellent clarity and sound on any device. Marketforce are able to offer their viewers unrivalled quality with the ability to multi-bitrate stream to find the most suitable format.

Global distribution

Marketforce required the global delivery of content which was distributed by StreamUK’s leading content delivery partner Level3.

Multiple devices

Stream Connect was made fully compatible with mobile and tablet devices, increasing accessibility from users away from their desktop.

Synchronised media

Stream Connect functionality enables users to access and download relevant documentation as well as view slides and media which is fully synchronised with the live presentation content.

Archive management

After being delivered to audiences globally the content is archived immediately, so users can playback and also access the content at another time.

Fully interactive

Stream Connect enabled Marketforce to allow their users to submit questions during the live content, as well as implement polls using the Stream Connect slide survey tool.

marketforce

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