NMA Webinar Live Today
Wednesday, September 8th, 2010
Stream UK is today powering the latest NMA webinar ‘How to make your email marketing strategy work harder and smash ROI targets. Transactional Emails 2.0: Think Beyond the Purchase’.
This webinar will explain why email should be one of the most powerful tools in your marketing chest. But all too often brands allocate minimal resources to optimising email for increased engagement, brand experience and additional revenue opportunities.
This webinar will also explore several, successful “transactional 2.0” email techniques, including cart and browse abandonment programs, product review requests, bounceback, order replenishment and more. We’ll look at best practices, review ROI examples of each message type and review the technologies and resources required to implement them.
Speakers are Loren McDonald, VP, Industry Relations Silverpop; Justin Pearse, Editor, New Media Age and Charles Nicholls, Founder and Chief Strategy Officer at SeeWhy.
The event is free to register for and will be live at 3.30pm today.
Tags: new media age, NMA, Stream UK, webinar
